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Casting Pharmaceutical Commercial

Updated: Feb 26

JOB: EBGLYSS (Pharmaceutical used to treat Eczema)


TYPE: Non -Union Digital Commercial


USAGE: 1-year digital use. Nonbroadcast.


SHOOT DATES: March 17 or 18 (Talent will work 1 day)


LOCATION: Charleston


RATE: $1200 - 20%AF Total per talent


TRAVEL: 1 night hotel provided for talent traveling a distance


ROLES

SPOT 1: Time Out Eczema - Caucasian woman in her mid 20s. (AVO) 

Warm, relatable, and easy to root for. She's at the very start of her career and wants to look polished and stylish when she's out with friends. She's social-media savvy, often watching "get ready with me" videos and adapting trends in a realistic, attainable way.

SPOT 2: Adventure Time - Hispanic woman in her 30s (Speaking on Camera + AVO) 

Warm, a bit shy at first, but clearly full of potential-confidence emerges with each spontaneous adventure. She's drawn to nature and the idea of being outdoorsy, fueling her interest in hikes, walks in the park, and beach trips as ways to step out of her comfort zone even if she's only just starting to explore these.

SPOT 3: Team Ebglyss - Black man in his late 20s - early 30s (Speaking on Camera + AVO) 

A genuine sports enthusiast who sparks conversations and isn't afraid to have hot-takes. He's confident and quick-witted without being arrogant, with strong on-camera presence and the ability to deliver natural dialogue. Authentically relatable (not performative).

HISPANIC MAN has been added to SPOT #3.

NEW ROLE FOR SPOT 3: Team Ebglyss - Black or Hispanic man in his late 20s - early 30s (Speaking on Camera + AVO) 

A genuine sports enthusiast who sparks conversations and isn't afraid to have hot-takes. He's confident and quick-witted without being arrogant, with strong on-camera presence and the ability to deliver natural dialogue. Authentically relatable (not performative).


SPOT 3: Team Ebglyss - Black or Hispanic man in his late 20s - early 30s (Speaking on Camera + AVO) 

A genuine sports enthusiast who sparks conversations and isn't afraid to have hot-takes. He's confident and quick-witted without being arrogant, with strong on-camera presence and the ability to deliver natural dialogue. Authentically relatable (not performative).


SPOT 4: Changing Times - Caucasian woman in her mid 30s (Speaking on Camera + AVO) 

Warm, approachable energy. She looks quiet at first but is surprisingly outgoing and hilarious. A genuine food and travel enthusiast who engages with trends authentically without being try-hard. Having a natural on-screen dialogue delivery, she balances aspiration with relatability, making viewers feel comfortable being themselves around her.

SPOT 5: Me Time - (2 people) Caucasian women in their early 20s (1 Speaking on Camera + AVO) 

Give "just vibing, figuring it out" energy. Real, relatable, without filter or pretense-they are just two people navigating the chaos of adulting and finding comfort in each other's company. There's a sense of an authentic friendship dynamic; they can go from stressed-out and honest about life to genuinely giddy in a moment.

SPOT 6: Flare-Less Streak - Black women in her early 30s (Speaking on Camera + AVO) 

With quiet confidence and genuine accomplishment. She's well-put together and health-conscious, celebrating her glow-up with infectious joy and refreshing honesty about the work behind it. An aspirational yet accessible influencer, she radiates selflove and growth without being preachy-proving that success and authenticity can coexist

SPOT 7: Passing the Power – (3 people) 1 Caucasian man early 30s, 1 black woman early 30s, 1 Hispanic woman in her 30s (3 Speaking on Camera + AVO)

Three everyday people (early-to-mid 30s) who ARE like the friends you actually hang with. They should feel like buddies who can be themselves, riffing together wherever (bedroom, car, anywhere). They are authentic, relatable, and the type of influencers people want to follow because they see their own crew reflected back.


AUDITION INSTRUCTIONS

  • Film a silent ~10 selfie video being silly/ cute to camera. When doing this, think about what you see in influencers' Reels in the first 3 seconds under voiceover. Take this however feels natural to you; the idea here is for us to see if you can channel down-to-earth influencer energy.

  • Film a silent ~10 selfie video watching TV; the idea is the phone camera is propped up nearby facing you so we can see your big reactions to watching a sports game or a reality show (we don't actually need to see the TV, this is all about your reaction to watching something). 

  • Film a selfie video of you saying the following script: 

    • For men: "Last year, I lost big-time to Eczema. Now, I'm team Ebglyss all the way. No flare-ups during this football season, or soccer season. Postseason looks good, too. Put eczema in time-out with once-monthly Ebglyss."

    • For women: "I put a premium on me-time, and Ebglyss helps ME get me-time back! That means more mani-pedis with my BFF and more triple-scoop romcom nights. With Ebglyss, it's possible to have clearer skin that lasts, one monthly dose at a time. Put eczema in time-out and make me-time yours."

  • Slate at the end of your audition with NAME , HT, AGENCY. Include a full body shot. If you actually suffer from Eczema (NOT REQUIRED) mention that in your slate.

Send ONE Video file total containing the 2 silent selfie scenes, the one scripted scene and the slate along with your headshot to:

Subject line: PHARM

Use www.WeTransfer.com or similar free file sharing service

No later than FRIDAY 2/27 9 AM

Label the Video file:

FirstName_LastName_SPOT#

(ie: Anna_deArmas_SPOT#2)



NEXT STEP: If you are interested in being submitted for this commercial, please contact Halo to let us know you are filming as licent is requesting a list of names of those who are submitting an online audition. ONLY TALENT WITH LIVE/ACTIVE PORTFOLIO PAGES WILL BE SUBMITTED


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